Chief is an award-winning production company based in Manchester, UK.
We create commercials, television shows, digital content and music promos for local and international clients. In short, Chief make good ideas happen.
Latest Work
Viking offer to transform your office super-quick
With his latest commercial for Viking stationary, Nate Camponi shows how it's possible to combine a straight sales message with a really sweet idea. The advert also neatly demonstrates how Viking can fill your office with all kinds of office-type stuff in next to no time. If only they could find the whereabouts of Chief's communal stapler, all would be well in the world.
Band of Skulls head to the lanes for bowling warfare
Joe Connor has created a suitably heavy-hitting promo for Band of Skulls' single 'Bruises'. Two bowling teams go toe to toe in an epic ten-pin battle complete with beards, Mexican wrestling masks and elaborate victory salutes, as the Southampton rock trio calmly watch on eating the odd chip and drinking slushies. Rock and roll.
Vauxhall
Nope, it wasnʼt an irate fan protesting at Englandʼs inability to keep the ball, rather Dom Murgiaʼs latest work for Vauxhall – a cheeky stunt that took advantage of the life-like car advertisements displayed behind the goal line throughout the game. Easily the most skilful performance on show all night.
Above & Beyond
Things have been getting into gear (sorry) on the promo front too, with Nathan Camponiʼs latest three-minute wonder for Above & Beyond.
JJB
Nateʼs also been busy shooting live footage of The Whip and has recently put the finishing touches to his trainer-stomping new spot for sports retailer JJB.
Man Utd
Marc Ingham has been creating even more tasty ads for The Co-operative Food. And Joe Conner helped to build a giant USA flag out of 560 football tops for Manchester United.
Told you weʼd been busy hey? And thereʼs a whole load of more exciting stuff on its way. Expect them to cross your eyeballs asap..
The Co-Operative
Marc Ingham has just completed his latest series of idents for The Co-operative's sponsorship of ITV's National Weather. They're so lovely, we thought we'd put together this montage so you can see them in all their glory.
Agency: TBWA\Manchester.
Viking "This is the..."
Nathan Camponi has just shot the new spot for Viking stationary. A charming tale of how their website can make any office run more efficiently.
Agency: Gratterpalm.
Westland "Feed Me"
Shot on location in Cape Town, Dom Murgia's latest ad for Westland effortlessly mixes live action with animation (by our friends at Aardman).
Agency: TBWA\Manchester.
The Co-Operative Travel
Dom Murgia has lovingly shot a campaign for The Co-operative Travel, featuring one man’s monologue about the dream holiday-booking experience.
Agency: TBWA\Manchester.
Carcraft "Moments"
Nathan Camponi starts the year off with this stunning commercial for Carcraft. Shot on location in Bolton, Liverpool, Manchester and Blackpool, it shows special 'moments' Carcraft have helped to create for their customers.
Agency: Driven.